Arena to broadcast Spring Summer Fashion Launch
David Jones and Foxtel’s Arena channel are joining forces for the very first time to showcase the DAVID JONES 2012 Spring/Summer Fashion Launch exclusively on Arena. Premiering on Monday, August 20 at 9.30pm this one hour special will be an access all areas VIP ticket to this renowned fashion spectacular.
David Jones fashion launches are the most coveted event in every fashionistas social calendar. This Arena special will give viewers a front row seat as well as an inside look into what happens when Australia’s fashion royalty come together to celebrate the launch of new season fashion.
Our Ambassadors Megan Gale and Jason Dundas will unveil all from our iconic Elizabeth Street Sydney store. Join them as they take you on the event journey from model castings, fittings, celebrity red carpet arrivals, backstage interviews to all the action on the runway.
Megan Gale, host of hit Arena series Project Runway Australia, said: “No one knows how to put on a fashion extravaganza like David Jones and the runway shows always create much excitement for the fashion season ahead. They are truly a celebration of the best in Australian fashion and I personally can’t wait to share one of my favourite events of the year with Arena viewers.”
From his current home in New York where he hosts Big Morning Buzz live on Vh1 from Times Square, Jason Dundas said, “I’m thrilled to be coming home to be a part of one of the biggest nights in Australian fashion, not only walking the runway for my first time as a David Jones Ambassador but making my return to Australian television by hosting this exclusive special.”
Viewers will experience a huge Summer fashion celebration, a night of fun, excitement and the epitome of new season style starring David Jones Ambassador and supermodel Miranda Kerr. Also featuring on the runway will be Ambassador Samantha Harris and as well as Australia’s Next Top Model 2011 winner, Montana Cox, and a host of Australia’s leading models all showcasing over 130 looks from this season’s hottest trends.
Designers on the David Jones runway include: Akira, Alex Perry, Calibre, Collette Dinnigan, Easton Pearson, Ginger & Smart, Gary Bigeni, Isola by Megan Gale, Lisa Ho, Kirrily Johnston, Ksubi, Romance Was Born Scanlan & Theodore, Thurley, Trelise Cooper, Dion Lee, Josh Goot, Lover, Willow and Zimmermann to name a few.